Telecommunications & Media
LG Uplus stands out in user protection and service evaluations, accelerates AI data-based improvements
LG Uplus is speeding up customer service improvements using artificial intelligence and data, with results showing in recent evaluations. It received a \"very excellent\" rating in both mobile and high-speed internet categories in a 2025 user protection assessment by the Korea Communications Commission. The company also posted gains in customer satisfaction indicators, including top rankings in NCSI and KSQI. It is expanding AI use to detect spam and voice phishing and to support 상담, while also pursuing overseas rollout with Maxis in Malaysia.