Search results for Maxis
Telecommunications & Media
LG Uplus bets on Ixio differentiation from calls to physical AI
LG Uplus is expanding the scope of its AI agent Ixio from call support to broader daily-life services such as search, scheduling and roaming, while exploring links to physical AI. The company aims to develop Ixio into an ambient AI that connects devices and spaces through voice. With about 1.5 million monthly active users, Ixio trails SK Telecom’s A.dot, which has more than 10 million MAU. LG Uplus is cautious about monetisation and is pursuing overseas carrier partnerships and B2B models.
Telecommunications & Media
LG Uplus stands out in user protection and service evaluations, accelerates AI data-based improvements
LG Uplus is speeding up customer service improvements using artificial intelligence and data, with results showing in recent evaluations. It received a \"very excellent\" rating in both mobile and high-speed internet categories in a 2025 user protection assessment by the Korea Communications Commission. The company also posted gains in customer satisfaction indicators, including top rankings in NCSI and KSQI. It is expanding AI use to detect spam and voice phishing and to support 상담, while also pursuing overseas rollout with Maxis in Malaysia.
AI & Enterprise
LG Uplus reaches deal to export ixi-O AI call service to Malaysia
LG Uplus said on Tuesday it has agreed with Malaysian telecoms operator Maxis to commercially launch its AI call service ixi-O in Malaysia. It said the deal is the first case in which its strategy to expand AI services globally has led to talks on an actual business. Executives from both companies met in Kuala Lumpur to discuss local commercialisation plans. LG Uplus plans to launch the service this year, tailored to local usage.