Telecommunications & Media
KT uses AI to standardise digital service design, cut development time and boost customer convenience
KT is using AI to standardise app and web service design and to automate drafting and reviewing customer guidance messages. The company built KDS 2.0, an upgraded UX design system, and introduced AI agents to support message creation and checks. KT said the tools reduced repetitive development work and improved consistency across services, cutting a project that would have taken 8 months to 2.4 months and reducing message work from 30 to 60 minutes to about 5 minutes.
