Search results for AdBoost
Games & Commerce
Naver holds \'Entertainment Day 2026\' to share K-pop marketing strategies
Naver on Oct. 22 held \'Naver Entertainment Day 2026\' at its 1784 facility in Seongnam, Gyeonggi Province, to present advertising strategies for the entertainment industry. The event was held with official advertising partner Glink Media and drew participants from major local agencies including SM, JYP and YG. Naver introduced ways to link services popular with people in their teens and 20s to artist marketing and shared use cases for digital out-of-home advertising, including its AI-based AdBoost Screen solution.
Games & Commerce
Naver expands \'Local Growth\' to support AI transformation for local businesses
Naver said on Sunday it will run its \'Local Growth\' campaign in Mokpo and Gwangju to support offline local businesses\' artificial intelligence transformation. The company said it expanded support beyond solution training to bundled services tailored by commercial district, industry and business characteristics. It will offer consulting for restaurants, cafes and offline stores, and link services including Smartplace, N Pay Connect and Naver ads.
Games & Commerce
Meta to work with Naver on AI glasses walking directions
Meta is working with Naver to connect Naver Map-based real-time walking directions to its AI glasses, including Ray-Ban Meta and Oakley Meta, with the feature due this year. The tie-up links Naver’s walking navigation introduced in June and will provide route guidance via open-ear speakers. Guidance is to expand to entrances, nearby facilities and stair or escalator use, and add voice queries for nearby places.
