[DigitalToday reporter Chi-gyu Hwang] Incross, an integrated marketing company affiliated with SK Networks, said on Tuesday it has revamped the home screen of its AI-based content marketing platform Stellaize.

The company said users previously had to sign up and log in to use key functions such as creator information, but the revamp allows non-logged-in users to explore Stellaize’s core content.

Users can now check news and product information from creators and partner companies on Stellaize, as well as creators’ PPL portfolios, and they can propose campaigns without going through the login process.

The platform also strengthened interaction features. A newly introduced "Special Post" lets partner companies post their own update news or sales information. Advertisers can comment on the posts to ask questions directly about products, reducing unnecessary search costs before proposing a campaign and improving communication efficiency.

Incross CEO Yoon-jung Son said the home revamp focused on creating a one-stop structure in which anyone visiting Stellaize can browse content, check partner information and proceed to a campaign proposal. She said the company will continue to enhance the service so users can check new features such as a budget calculator and collaboration ads directly from the home screen whenever they are added.