JobPlanet, operated by Worksphere, said on Monday it has fully revamped its brand identity (BI) and will expand beyond a “corporate review platform” into a “career choice criteria platform.”

The company said the BI revamp connects JobPlanet’s brand mission of “providing the most reliable information at the moment of choice” with Worksphere’s direction of “creating a better future through better experiences.” It said it will combine large-scale hiring data and corporate reviews with real experiences to provide more reliable criteria for career choices.

It plans to strengthen the user experience from search to comparison and decision-making through links with services within Worksphere.

JobPlanet will also step up service integration synergies with Worksphere. It will gradually 추진 data linkage and job posting integration with major platforms such as JobKorea and Albamon, connecting the user journey from “search–comparison–apply” into one. It plans to organically link user groups across JobPlanet, which is centered on university students and young workers, and Albamon for non-regular work and JobKorea for regular work, providing an integrated HR experience spanning the full life cycle.

A JobPlanet official said the BI revamp is not a simple design change but a process of expanding JobPlanet’s role. The official said it will continue to evolve into a platform that helps users design their careers with clearer grounds and confidence based on data and real experiences.