Search results for Thomas Schaefer
Industry
Volkswagen halts ID. Golf development after 5.9 billion euro loss shock
Volkswagen has temporarily halted development of its next-generation all-electric ID. Golf as it faces a large loss and pressure to cut costs. Pre-development work at the Wolfsburg plant has been suspended, and the project has fallen within the scope of restructuring. The group posted an operating loss of 5.9 billion euros in the third quarter. Its Future Plan 2030 includes cutting 100,000 jobs worldwide and narrowing its model lineup.
Industry
Volkswagen delays electric Golf launch to after 2028
Volkswagen has delayed the launch of its electric Golf (ID.Golf) to after 2028, judging that its current electric vehicle lineup can cover the market for now. CEO Thomas Schaefer confirmed the delay in London and said the electric Golf is not needed in 2028. The model was planned on the next-generation SSP platform, which is being developed with Rivian, and the platform schedule may also slip.
Industry
Volkswagen CEO calls physical car buttons non-negotiable, questions touchscreens
Volkswagen has made clear it will return in-car controls to physical buttons. CEO Thomas Schaefer called the move non-negotiable in an interview, criticising touch-sensitive sliders and attributing earlier design choices to an iPhone-like influence. The company has expanded touch and capacitive controls in recent years but faced consumer complaints over usability. The shift is framed as a strategic reset as Volkswagen seeks to rebuild brand trust in the electric-vehicle race.