AI & Enterprise
Inlife launches AI question-based ad \'AI ASK AD\'
Data tech SaaS company Inlife said on Aug. 27 it launched \'AI ASK AD\', a new responsive ad solution combining AI, through its Mobon DSP solution. The company said the retargeting ad product uses customer interest data and an AI question-based interface to prompt curiosity and display AI answers with grounds, linking users to purchase conversions. It said it built banners as an AI chat widget to reduce resistance to ads and increase engagement through interaction.