Games & Commerce
Musinsa steps up summer push as 29CM starts 29 Week and Musinsa Standard launches fans
Musinsa is targeting the summer market by promoting its in-house brand and platform. Musinsa Standard on Sunday expanded its Cooltandard cooling line from apparel into appliances, launching six types of fans. The company-run select shop 29CM also began its largest first-half shopping event, 29 Week. The 10-day promotion runs through June 11 with about 3,000 brands offering discounts of up to 83 percent.