Search results for Air X
Telecommunications & Media
SKT \'Air\' point usage rate hits 96 percent as telecom minimalism strategy works
SK Telecom\'s digital telecommunications service for unlocked devices, Air, recorded a point usage rate of 96 percent. SKT said its \"telecom minimalism\" strategy of reducing complex plans and add-on services and offering only core functions through digital channels drove customer response. Half of used points went to paying telecom bills, while the rest were spent in the app\'s point shop. SKT is also running pricing promotions and customer events to mark Air\'s first anniversary.
Telecommunications & Media
SKT prepaid-only \'Air\' tops 200,000 members, launches free YouTube subscription promotion
SK Telecom is running a YouTube Premium Lite promotion to mark its prepaid-only mobile service Air surpassing 200,000 members. The company said new customers who sign up for the Air X plan via the official app or website by Feb. 28 will receive YouTube Premium Lite free for a year after activation. New users can also earn bonus pack points, which can be used to pay bills or buy items in the Air app point shop.
Telecommunications & Media
SKT to expand tailored discounts to cut summer telecom and living costs
SK Telecom will expand discounts for plans, membership and partners in August and September to ease customers’ telecom and living-cost burdens. It will boost benefits for its online-only Air plans, including points for new subscribers and wider use of points to pay bills. The carrier will waive eSIM fees for online sign-ups. It will also expand T Membership weekly offers, run brand weeks and happy-hour perks, add overseas travel benefits and increase movie ticket discounts for young customers.