AI & Enterprise
Adobe says humans still decide quality of AI-made content
AI is dramatically speeding up content production, but humans still determine creativity and the finished quality of the output, Adobe said. The company said AI should support the creative process rather than replace human creativity. Adobe executives said AI lowers barriers to producing professional content but does not guarantee high-quality results. A survey of about 2,000 U.S. creators found 77 percent said final creative decision-making should always remain with people.