Telecommunications & Media
Han Seok-kyu returns to SKT ads after 28 years
Actor Han Seok-kyu (한석규) has returned to SK Telecom advertising for the first time in 28 years, reviving a line that drew attention in a 1998 campaign. SKT said it released a new ad timed to Samsung Electronics’ latest foldable smartphone launch, paying homage to its “Speed 011” commercial. The campaign also includes a mockumentary-style ad that flips the old tagline and highlights the Galaxy Z Fold8’s foldable feature.