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Industry

Genesis weighs entry-level EV priced in 44 million won range

Genesis is reviewing ways to expand into the mass market with a more affordable electric vehicle, keeping open the possibility of an entry-level model. Genesis executives leading its European business are assessing demand. A candidate is a model based on Hyundai Motor’s small electric hatchback Ioniq 3, using existing EV architecture rather than a new platform. Genesis says it is focusing on long-term growth, while its electrification strategy also includes hybrids and range-extended EVs.

Games & Commerce

Unity unveils \'Unity 7\' AI collaboration platform, aims to change game development

Unity has unveiled Unity 7, a next-generation platform designed to bring developers, artists and AI coding agents into the game production process. The company said the platform links development tools with external AI and with distribution, advertising and payment functions to support everything from production to monetisation. Unity plans a preview release in December, with some features available earlier in beta, and a full version due in the first quarter of 2027.

AI & Enterprise

U.S. cost debate grows over whether data centre boom will raise household electricity bills

As data centres rapidly expand on the back of the AI boom, concerns are growing in the United States that the cost of generation, transmission and substation upgrades could be passed on to household electricity bills. Analysts disagree on whether data centres raise residential rates, with some arguing they increase procurement costs and others citing research suggesting average retail prices can fall as fixed costs are spread across greater usage. The debate centres on cost-allocation rules and regulatory design.